Exclusive C-Level Conversation with Serge Brunschwig

« Re-invention while staying true to brand essence »

Thursday, 17 September 2026, from 6:30 PM to 8:30 PM
 HEC Alumni, 9 Avenue Franklin Roosevelt, 75008 Paris

 Hybrid event – In person and online via Zoom

The HEC Alumni Luxury & Creation Club is delighted to invite you to an exclusive evening conversation in English with Serge Brunschwig.

A graduate of École Polytechnique, Télécom ParisTech and Sciences Po Paris, Serge Brunschwig has built an exceptional international career at the highest level of the luxury industry. Over the years, he successively served as President Asia Pacific at Louis Vuitton, CEO of Sephora, COO of Louis Vuitton, CEO of Céline, COO of Christian Dior Couture, Chairman & CEO of Fendi and, most recently, CEO of Jil Sander. Few leaders have navigated so many iconic maisons, across cultures, business models and moments of transformation, while preserving both desirability and long-term brand equity.

Beyond these executive roles, Serge Brunschwig is also deeply committed to sharing his experience with the next generation of leaders and creative talents.

In a luxury landscape being reshaped by geopolitical shifts, changing consumer expectations, AI, new retail dynamics and creative transitions, this conversation will offer a unique opportunity to step back and explore the broader transformations impacting the industry.

Together, we will discuss topics such as:

• Leading and re-inventing iconic maisons across different cultures and corporate structures ;
• Reshaping retail excellence and desirability in a changing market ;
• Rediscovering the brand and the codes to drive transformation and growth. 

A rare opportunity for our community to engage directly with one of the industry’s most influential executives. 

To encourage a rich and interactive discussion, participants are invited to submit their questions in advance to marioncouvreur@icloud.com. 

The conversation will be followed by a cocktail reception.

 HEC Alumni – Luxury & Creation Club

Coralie de Fontenay – President, Luxury & Creation Club

Alain Caradeuc – President, Luxury & Cosmetics Hub

Sylvie Ebel – Board Member, Luxury & Creation Club

Marion Couvreur – Board Member, Luxury & Creation Club