Yassine

Thought partner to the President/CEO: strategy advisor, project lead, fixer.
Assistant to the Chairman: main architect of Board meetings and key liaison with 50+ leaders from IMD partners (e.g., AstraZeneca, Maersk, LEGO, Nestlé, UBS).

Strategy: “devise and implement a shared vision and action plan”
Drove the strategic planning process and its translation into a roadmap of actionable priorities to bounce back from COVID, positioning IMD to reach all-time high revenues in 2023 (x2 vs. 2020; +25% vs. 2019).
Led ad-hoc projects and industry analyses to inform strategic decisions (e.g., portfolio expansion, product design, pricing, R&D and PR policy).

CEO support: “prepare content to facilitate and advance the executive agenda”
Orchestrated all major leadership events (e.g., ExCo meetings, Board meetings, Faculty and Senior Staff retreats), from preparing “client-ready" material and coordinating delivery to tracking outcomes.
Produced talking points for the President’s highlights (e.g., graduations, conferences) and briefings for meetings with CEOs of key partners (e.g., Accenture, Danone, Holcim, Lonza, OCP Group, Ping An, Wallenberg).

Operational excellence: “identify and lead opportunities for efficiency and growth”
Structured and directed cross-functional process optimization projects with Business Development, Finance, IT, and Operations teams: results include improved revenue forecasts and CHF 1 million savings on costs.
Launched a digital assets management platform to enhance knowledge sharing and business productivity following COVID cost reductions.

Stakeholder management: “improve governance and Board-ExCo partnership”
Prepared quarterly President Reports, synthesizing ExCo members input into a Board-level strategic review using the President’s style.
As Board Secretary, drafted meetings agenda, reviewed decks, coached speakers, wrote minutes and led follow-up on behalf of the Chairman.