photo de profil d'un membre

Loïc

Luxury Tech & Growth | Founder of Reench – Preloved Luxury | CRM & Digital Strategy for Luxury Brands

Résumé

I specialize in Luxury Tech, CRM & Growth Strategy, helping brands optimize customer acquisition, engagement, and retention. As Founder of Reench, I’m reshaping the luxury resale experience, while advising luxury brands on digital transformation, omnichannel personalization, and clienteling strategies to connect with HNW & UHNW clients.

Expériences professionnelles

Product owner

Artis Familia , Paris - CDI

De Mai 2023 à Aujourd'hui

Building the future of Luxury Tech & Resale.

- Founder, Product Owner & Operations Manager – Leading product development, tech strategy, and operations for Reench.
- Redefining preloved luxury shopping – Combining curation, trust, and seamless digital experiences.
Luxury CRM & Client Engagement – Helping luxury brands optimize customer acquisition, retention, and omnichannel personalization.
- Innovation in luxury resale & marketplaces – Leveraging data, AI, and tech solutions to improve user experience & sales performance.
???? Key Focus Areas: Luxury resale, digital growth, customer engagement, CRM, omnichannel tech.

Consulting director it, digital transformation strategy, retail, energy, banking

Wavestone , Puteaux - CDI

De Janvier 2020 à Décembre 2022

Advising global brands on digital transformation strategies.

- Led luxury & retail digital strategy projects, helping brands optimize their IT legacy systems and IT technical debt in the retail, banking and energy sectors.
???? Key Focus Areas: digital transformation, CRM, omnichannel growth, retail tech.

Omnichannel strategy, phygital commerce, operations

Carrefour , Massy

De Août 2015 à Octobre 2018

Led Carrefour’s cross-channel digital transformation & innovation roadmap.

- Managed a 20+ person innovation team, leading projects on e-commerce, omnichannel retail & digital strategy.
- Developed and deployed major retail tech innovations, including Google-Carrefour alliance, last-mile delivery, IoT solutions, and marketplace models.
- Built and scaled new customer engagement strategies across food & non-food categories.
???? Key Focus Areas: Retail tech, customer engagement, last-mile innovation, omnichannel retail.

Omnichannel strategy & operations lead, non-food retail

Carrefour Online , Massy - CDI

De Novembre 2011 à Août 2015

Designed & implemented Carrefour’s omnichannel model for non-food categories.

- Developed the operational strategy for seamless online-to-offline experiences.
Optimized customer journey, supply chain & fulfillment models for digital expansion.
???? Key Focus Areas: E-commerce strategy, omnichannel tech, customer experience.

Program coordinator, large-scale retail transformation

Carrefour , Massy - CDI

De Mai 2009 à Octobre 2011

Group program coordinator - Carrefour planet project : transformation of 60+ hypermarkets in France, Spain, Belgium and Italy.

Head of private labels & brand development, carrefour taiwan

Carrefour Taiwan , Taipei - CDI

De Mars 2006 à Juin 2009

In charge of the whole private label program at Carrefour Taiwan. Management of a team of 20 Taiwanese private label category managers.

Business development Lead, Carrefour Taiwan
- Carrefour Mobile (MVNO): Launch of the first B2C MVNO in Taiwan with Carrefour Mobile.
- Financial Services: Developed multi-channel CRM & customer acquisition strategies for financial services & insurance.

Senior business strategy manager, carrefour south korea

Carrefour South Korea , Seoul

De Mars 2005 à Mars 2006

n charge of several strategic missions for the General manager in several areas (HR and cost cutting, Commercial policy, etc.)

Financial controller manufacturing & operations, valeo south korea

Valeo Thermique Moteur , La verriere cedex

De Septembre 2003 à Mars 2005

Managed financial planning & cost control for a distribution center & production factory.

Formations complémentaires

Advanced Certificate

HEC - Luxury

2015 à 2016

Luxury Advanced Certificate program de Jean-Noel Kapferer, dédié à la stratégie des entreprises du Luxe en France (HEC Paris) et en Italie (Bocconi Milan)

Advanced Certificate

London Business School - Leading a culture of Innovation

2016 à 2016

Perfectionnement en méthodes de design thinking et stratégie des organisations pour favoriser l’innovation

M Sc in Economy, Business and Entrepreneurship

HEC - HEC-Entrepreneurs

1999 à 2003

Parcours officiels

HEC – Grande école

Langues

Français - Langue maternelle

Anglais - Courant

Chinois - Notion

Coréen - Notion

Compétences

Transformation
Agile
Innovation
Marque de distributeur
Achat
Marketing products
Sourcing and Purchasing
Luxury resale
digital growth
customer engagement
CRM
omnichannel tech

Centres d'intérêt

  • Artisanat du luxe français et italien (expositions
  • Advanced certificate
  • développement d’un collectif rassemblant des artisans sur toute la France pour promouvoir les savoir-faire des beaux objets) Guitare folk
  • blues
  • rock
  • jazz Voyages en Europe...