Situation professionnelle
Souhait professionnel
- Directeur Marketing
- Directeur Communication
- Loisirs, Hôtellerie, Tourisme, Restauration
- Santé (biomédical, industrie pharmaceutique, cosmétiques)
Expériences professionnelles
Global head of content
MCM WORLDWIDE , Milano - CDI (Contrat à Durée Indéterminée)
De Février 2024 à Aujourd'hui
Lead the Global Digital Content Team, shaping digital content strategy and customer experience across global markets. Built and developed an international team of five multidisciplinary professionals while partnering with cross-functional stakeholders to align consumer needs, brand priorities and business objectives, evolving content architecture to be AI-ready and delivering customer-centric digital initiatives that support business growth.
Global creative & content senior manager
EssilorLuxottica , Milan - CDI (Contrat à Durée Indéterminée)
De Avril 2019 à Février 2024
Global Content Coordinator – Ray-Ban, Target Optical (2019-2022)
Managed content planning and omnichannel campaigns, aligning customer needs, business priorities and brand consistency across global markets. This experience led to my promotion to a leadership role with expanded responsibilities across multiple brands.
Global Creative & Content Senior Manager – Fashion & Luxury House Brands (2022-2024)
Promoted in 2022 to drive the end-to-end development of creative initiatives, translating brand and business objectives into integrated 360° campaigns across 14 online and offline channels. Led five direct reports and coordinated an international team of over 40 multidisciplinary professionals within the Creative Hub—including Creative & Art Directors, Copywriters, Designers, Producers—guiding the creative development process while ensuring strategic alignment, brand consistency and high-quality execution across global markets for Ray-Ban, Persol, Oliver Peoples, Alain Mikli, Sunglass Hut, Solaris and Vogue Eyewear.
Online store & content manager
The Level Group , Milan - CDI (Contrat à Durée Indéterminée)
De Mars 2017 à Mars 2019
Acted as a strategic e-commerce partner, providing digital consultancy to accelerate online growth through data-driven decision making and customer-centric experiences. Managed digital content strategy and commercial planning, aligning merchandising priorities, customer insights and business KPIs to maximize performance.
Global e-commerce calendar coordinator
TOD'S Group , Milano - CDI (Contrat à Durée Indéterminée)
De Septembre 2015 à Février 2017
Bridged corporate Marketing teams and the Group's Digital division, translating brand priorities into global digital strategies and commercial plans.
Producer
Lampoon Publishing House , Milano - CDD (Contrat à Durée Déterminée)
De Septembre 2014 à Septembre 2015
Producer for The Fashionable Lampoon & House of Bulgari (in-house magazine).
Coordinated editorial content production, supporting both digital and print publications. Managed editorial planning and sourced original content to ensure consistent, high-quality editorial output.
Parcours officiels
Langues
Italien - Langue maternelle
Anglais - Courant
Français - Courant