Pitch Masterclass "How to be positioned as a champion" - Station F

14 participants et 3 intéressés
La date limite de clôture des inscriptions est passée.


IMPORTANT : This workshop is in English only

No registration will be made on the day of the workshop


by Jacques BIROL (HEC 74) with Alexis de CHOULOT (M10)

Last minute:  This edition will be co-hosted by Alexis de CHOULOT who will bring a particular focus on dos/don’ts in the US, while acting as a global leader.


It is often said that the French come across as “depressed Italians”. What does that mean?  Is there a way to bring out champions?This 6th PITCHMASTERCLASS by Jacques Birol will allow you to discover a unique approach that answers these questions. 

It has been developed from workshops attended by several hundred entrepreneurs and managers over the last 24months, either at HEC or with BPIFrance. It’s so successful that Patrice BEGAY, Executive director of BIPFrance says : “ Jacques is probably the best coach for entrepreneurs in France”.

This session will be co-facilated with Alexis De Choulot, with a focus on how to appear as a global champion , from a US perspective.  Alexis has an impressive experience both as entrepreneur in the Silicon Valley and by coaching dozen of French entrepreneurs under “Business France “ flagship.


This PITCHMASTERCLASS will be one of the very few public presentations of Pitcher en Champion©” (Pitch as a Champion© It is aimed at all mature or start-up business owners and managers, who address the future ambitiously.

The subject will be dealt with pragmatically, with role-plays and the presentation of a methodological tool. “).” So simple and yet impressively efficient “, says Sandra Kanani, in charge of Health Start-ups for L’Oreal.

Important: Participants will be asked to commit to not divulging the course content on the Internet or on social networks. This content is copyrighted by the author and, outside LESS & MORE business scenarios, is reserved for the use of participants that attend in person.

The Facilitators:

Jacques Birol (H.74, UCLA & Stanford Exed ) is the internationally recognized French pitch expert.

Founder and manager of LESS & MORE, Jacques Birol has been coaching people in pitching for 10 years and teaches it at HEC and les Mines schools. BPIfrance chose his method to train its excellence community of 4 000 CEO of growing companies. He previously co-founded KELJOB.COM ( IPO in 2007) and was chairman of the agency PUBLICIS ETOILE. He is the author of 52 conseils pour entreprendre et innover..." (52 tips for entrepreneurship and innovation), SYNTEC Managements "must-read" recommendation. He is the vice-president of the HEC Alumni Entrepreneurship Hub.

Alex de Choulot (M.10). Mines and HEC alumni, International Risk Management. 

He was a trade advisor at Business France in San Francisco and has been coaching dozens of tech companies in their go-to-market strategy in Asia and North-America over the last 6 years. Specialized in data analytics, he is now the founder of dsflow - Artificial Intelligence for Marketing and Product Analytics. He is an active member of HEC Alumni’s Entrepreneur Hub.

Important: places are limited to 50 (attributed on a first come, first served basis) PLEASE NOTE: You must enroll on the website as it will not be possible to enroll in person at Station F on the day of the workshop.

This workshop is exclusively reserved for fee-paying members of HEC Alumni. 

1315 vues Visites


Carrières - HEC Life Project

Station F

55, Boulevard Vincent-Auriol 75013 PARIS

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