Your HEC Alumni Exclusive Invitation: "Is America reshaping the future of luxury?"
Join us for an exclusive Breakfast Panel hosted in New York, bringing together alumni and leaders from HEC, ESSEC, and ESCP to discuss how the U.S. market is shaping the future of the global luxury industry.
The US remains the world's largest luxury market. Yet, highly fragmented, community-led, deeply polarized and increasingly value-driven, it is also a highly challenging market. This high-level conversation between key players in the US Luxury Industry will explore evolving consumer expectations, branding strategies, and the role of innovation in shaping luxury’s next chapter.
Speakers:
• Yann Joffredo, Global Brands President, L’Oréal Luxe US (ESCP)
• Clément Boisseau, CEO, Maison BETC (HEC)
• Hélène Thirion de Nonancourt, North East President, Louis Vuitton (ESSEC – to be confirmed)
Moderator: Laurence Lim, Managing Director, Cherry Blossoms Intercultural Branding (HEC)
Date: Friday, January 23rd, 2026
Time: 8:30 AM – 10:00 AM
Location: L’Oréal USA, 10 Hudson Yards, 347 10th Avenue, New York, NY 10001
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25,00 $US
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