The 4th Edition of the Purpose Day

2026-04-07T12:00:00+00:00

2026-04-07T18:00:00+00:00

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Chers membres du Hub Management, nous sommes heureux de partager avec vous cette invitation du HEC S&O Purpose Center, avec qui nous collaborons régulièrement. Ne manquez pas cette opportunité de participer à la quatrième édition du Purpose Day, qui aura lieu le 7 avril prochain, à Paris.INVITATION Two Months to go!The 4th Edition of the Purpose Day­­PURPOSE & PROFIT 2.0After the Backlash, What Remains ? Tuesday, April 7th, 2026 2:00 p.m.– 8:00 p.m.  Maison Internationale Cité Universitaire de Paris 17, boulevard Jourdan, Paris 14th We are delighted to invite you to the fourth edition of the HEC S&O Purpose Day, hosted by the HEC Paris Purpose Center in partnership with   the Oxford University Centre for Corporate Reputation and POLIMI Graduate School of Management on April 7th, 2026, at Maison Internationale de Cité universitaire de Paris.In a world of accelerating geoeconomic change, is the alignment between purpose and profit becoming stronger or more fragile? In our first three editions, we showed that purpose alone does not guarantee performance. As a new economic order emerges, purpose-based firms may gain a decisive edge or confront new trade-offs. Join us for the fourth Purpose Day to make up your own mind. This year's Purpose Day will bring together researchers, practitioners, and industry experts for an afternoon of discussions, workshops, and debates.I BOOK MY SEAT ­HIGHLIGHTS ­ Inspiring Voices ­Christopher Guérin­Senior Advisor at Oliver Wyman.­­Pascal Jauffret­CEO, Forvis Mazars Group­ Oxford Union Debate - Motion "This house believes that purpose will only become strategically relevant for organisations if it becomes legally enforceable" With Julia Emtseva and Aline Gatignon from HEC Paris among the debaters­ In Conversation with Rodolphe Durand ­Marya Besharov­Professor of Organisations and Impact, Saïd Business School, University of Oxford.­­Colin Mayer­Emeritus Professor of Management Studies, Saïd Business School,   University of Oxford­ Tentative Agenda1:30 – 2:00 p.m. – Welcome Coffee2:00 – 2:20 p.m.– Opening Remarks by  Rodolphe Durand & Rupert Younger2:20 – 3:00 p.m. – Rodolphe Durand in Conversation with Marya Besharov and Colin Mayer 3:00 – 3:30 p.m. – Research Grazing* & Networking Break3:30 – 4:00 p.m. – Christopher Guerin 4:00 – 4:30 p.m. – Resonating Purpose - Testimonials from International Leaders 4:30 – 5:00 p.m. – Research Grazing* & Networking Break 5:00 – 5:45 p.m. – Oxford Union Debate led by Rupert Younger – “This house believes that purpose will only become strategically relevant for organizations if it becomes legally enforceable”5:45 – 6:05 p.m. – Academic keynote by Sir Tim Besley (TBC)6:05 – 6:30 p.m. – Research Grazing* & Networking Break6:30 – 7:15 p.m. –Fireside Chat  with Pascal Jauffret7:15 – 7:30 p.m. – Conclusion7:30 – 8:30 p.m. – Cocktail  *With a lineup of researchers from HEC Paris, Oxford University, Saïd Business School, and POLIMI Graduate School of Management I BOOK MY SEAT  The event is co-chaired by Rodolphe Durand, the Founder the S&O Institute & and the Academic director of the Purpose Center and Rupert Younger, the Founder and Director of the Oxford University Centre for Corporate Reputation, and Chair of the Enacting Purpose Initiative. Our heartfelt thanks for the support of the Joly Family Chair in Purposeful Leadership and its many individual donors and the Mazars "Purposeful Governance" Chair.S&O Purpose Center ­For more information about the event, please contact Iiris Sacchet: sacchet@hec.frLeading with Purpose for an Inclusive and Sustainable world HEC Paris S&O InstituteRue de la Libération 1, 78350, Jouy-en-Josas 

https://www.hecalumni.fr/en/event/the-4th-edition-of-the-purpose-day/2026/04/07/13429