Professional experiences
Sr. pr and marketing planner
Qatar General Electricity and Water Corporation , Doha
From April 2023 to Today
• Wrote the department annual plans ensuing the aliment with the corporate strategy.
• Monitored key business performance metrics to ensure attainment of organizational goals.
• Formulated business cases & scorecards to drive new initiatives within different sections.
• Represented the department in corporate performance meetings.
• Led cross-functional teams in developing both corporate CSR and marketing strategies.
• Assumed full responsibility for the communication head of section in their absence.
• Successfully implemented a new workflow system, leading to a 50% improvement in team efficiency.
• Developed and executed innovative marketing campaigns to drive community engagement.
• Supervised social media content calendar, designs, and media coverage.
• Oversaw CSR calendar development to plan and strengthen corporate social responsibility initiatives.
• Provided strategic counsel to senior leadership on marketing and PR issues.
• Built and maintain solid relationships with external partners to assure mutually beneficial collaborations.
• Managed new employee’s daily tasks and projects.
• Supported professional development of employees by orchestrating impactful training and mentorship.
• Evaluate sponsorship, Partnership opportunities and create mutually beneficial sponsorship packages.
Pr and marketing planner
Qatar General Electricity and Water Corporation , Doha
From June 2021 to April 2023
• Formulated impactful marketing plans to increase engagement.
• Devised robust policies and procedures to elevate work quality and efficiency.
• Orchestrated events, from conceptualization to execution.
• Managed department monthly reports that reflect performance.
• Generated detailed CSR reports, highlighting the impact of CSR initiatives on the community.
• Generating departmental tender documents, encompassing outlining project requirements, specifications, and contractual terms.
• Assumed role of project manager, overseeing and coordinating various projects to successful completion within time and budgetary constraints.
• Supervised the creation of the corporation branding guidelines.
Conservation trainer
Qatar General Electricity and Water Corporation , Doha
From January 2019 to May 2021
- Presented lectures, and workshops on awareness and conservation
- Research
- Managed events
- Prepared marketing campaigns
- Prepared and developed strategic plans
- Direct contact with the Public
- Prepared Surveys, data analysis, and report results
- Wrote press releases
- Wrote Opening Speeches
- Maintained partnership and sponsors relations
Administrative coordinator
Planing and Statstics , Doha
From September 2008 to October 2017
- Contributed to the lunch and management of successful Events
- Liaised with internal and external partners
- Represented the Authority at the Qatar Career Fair
- Provided verbal and written translation and interpretation
- Drafted official letters in Arabic and English
- Organized training and work plans, recruitment and manage all staff-related issues
- Participated in the first task team for Qatar National Vision 2030