Summary
13+ years of experience in marketing, communication, content and media, working in both agencies and corporate roles.
I am thrilled about delivering strategies that engage communities and prospects, and building strong relationships with clients, users, business partners and influencers.
I lead a team of experts in creating and executing a growth marketing strategy that focuses on lead generation, client acquisition, sales conversion & upsell, customer engagement, user retention and satisfaction.
Always eager to learn new skills, explore new opportunities, and collaborate with other professionals in the field, and beyond: culture, art, entertainment, sport… Let’s talk :-)
Professional experiences
Chief marketing officer (cmo)
Publicis France , Paris
From September 2024 to Today
Bizon is Publicis Groupe’s full-funnel Amazon agency:
• We specialize in accelerating brand performance on Amazon through tailored strategies in Retail Media, Retail Operations, Brand Content, and Distribution.
• With a team of 90+ Amazon experts and a track record of 1,000+ clients across France and international markets, we operate from our offices in Paris, London, and Milan.
• Our close relationship with Amazon gives us privileged access to insights, tools, and expertise that help brands grow faster and perform better.
As Chief Marketing Officer, I lead our efforts on Brand, Acquisition & Insights:
• Growth Marketing
• Corporate Coms
• International Expansion
• Intelligence Marketing
• Customer Success
Director of content marketing & customer engagement
Doctolib , Levallois-perret
From June 2020 to September 2024
Head of content
Dékuple , Montreuil
From May 2018 to June 2020
Corporate communications consultant / project director
Terre de Sienne , Boulogne-billancourt
From March 2017 to May 2018
Editorial & digital project director
WordAppeal , Paris
From February 2014 to April 2017
Conseil / media, communication & content
BearingPoint France , La défense
From January 2013 to February 2014
Stratégie / direction de la planification stratégique
TF1 Sa
From August 2012 to November 2012
Etudes marketing / marketing edition
Groupe Canal+
From March 2011 to August 2011
Audit financier / financial services
KPMG
From September 2010 to February 2011
Account management
HAVAS WORLDWIDE NYC , Nyx
From May 2010 to August 2010
Corporate communication
HAVAS WORLDWIDE PARIS
From May 2009 to August 2009
Additionals trainings
Master of Science (MSc)
HEC School of Management / HEC Paris
2008 à 2012
Majeure Marketing
Track "Digital Innovation for Business"
Echange académique
Singapore Management University
2009 à 2009
Degree
Languages
Anglais - Courant
Français - Langue maternelle
Allemand - Notion
Suédois - Notion
Skills
Hobbies
- culture
- entertainment
- art
- sport
- media
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