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Marco

Marketing, Brand, Strategy - Director

45 years

Summary

I define myself a “manager entrepreneur”, I am Italian, but I rather prefer to say European, or even better an “earth inhabitant”. I strongly believe that a new paradigm is needed to create new economic growth while preserving the environment and reduce inequalities.

I have 15 years of solid experience in strategy, marketing and sales maturated in international corporations such as "Whirlpool Corporation" and "Group Lactalis". I acted as Marketing Director and Sales Director managing complex businesses, huge teams and achieving important results in terms of business turnaround and new brand/businesses launch.

On January 2020 I started an Executive MBA @HEC Paris (#1 EMBA worldwide for the Financial Times ranking) with a Major in “Leading Digital Transformation”.

While attending the EMBA I am working as an advisor supporting Food-Tech Startups and on defining new business models by myself. I focused my main efforts on an innovative and high potential project in the Vertical Farming area aimed to increase the diffusion of "good for us and for the planet vegetables".

I’m looking forward to assuming a leadership position in a company matching my passion, competences and purpose.

Professional experiences

Global category leader, value creation

Philips Domestic Appliances

Since 1. january 2022

Global value creation product director

Philips Consumer Electronics (Nederland) , Amsterdam

From December 2021 to Today

Startup advisor

CONSULTANT / SELF-EMPLOYED , Paris

From March 2020 to January 2022

Marketing director - sales director

Whirlpool Corp. , Pero

From January 2017 to January 2020

Kitchenaid bu and marketing director, emea region

Whirlpool Corp. , Pero

From January 2015 to January 2017

Head of emea product and commercial marketing

Indesit company , Milano

From January 2012 to January 2015

Marketing manager

Bialetti , Brescia

From December 2009 to October 2012

Senior brand and category manager

Lactalis , Laval cedex 9

From January 2006 to January 2010

Key account manager

Red Bull GmbH , Fuschl am see

From January 2005 to January 2005

Degree

HEC – EMBA HEC

Skills

Sales
Sales - Distribution management
Retail et e-commerce
retail strategy
Brand activation
Brand builder
Strategy
Trade marketing

Hobbies

  • travel
  • reading
  • politics
  • geopolitics