Expériences professionnelles
Strategic marketing consultant
Séquences Clés Productions , Paris
De Décembre 2019 à Février 2020
- Strategic analysis of the company's image
- Establishment of a market mapping
- Strengthening of the positioning of the company
- Creation of a communication plan
Marketing & heritage project manager
FRED Paris (LVMH Group) , Paris - CDD
De Mai 2018 à Septembre 2019
- Creation of the Maison's Heritage Department, and management of an intern
- Establishment of an institutional discourse and definition of the brand identity
- Management and development of a historical pieces' private collection
- Launch and management of an institutional exhibition project
- Commercial heritage exploitation for product launches and private events
- Development of the marketing exploitation of the Maison's heritage
Formations complémentaires
MS in Creative Industries Management
HEC Paris - Medias, Art & Creation (MAC)
2019 à 2020
This program centers on business and management, with an emphasis on innovation and creativity.
Courses :
- Strategic analysis and growth strategies
- Art and Law: legal fundamentals for managing a cultural project
- Starting a business
- Intellectual Property Law
- Cultural economics and public policies
- Cultural, creative and digital industries
- Management and creation
- Digital marketing
- Arts and Creative Marketing / Marketing Strategy
- Financial steering of cultural operations
- Brand relaunch and development strategy
Master Degree's in Business Law and Art History concentrating in Art Market
Université Paris I Panthéon - Sorbonne - Law, Finance, Art History
2018 à 2019
Master Degree's in Art History
Ecole du Louvre - Art History, Criticism and Conservation
2018 à 2019
Certificate in Art Criticism
ULA - Central Saint-Martin
2016 à 2016
Associations
Association Le Cancer Du Sein, Parlons-En !
Volunteer / Events co-organizer
Parcours officiels
Langues
Français - Langue maternelle
Anglais - Courant
Espagnol - Technique