Melanie Martel is a consultant in Strategy, International expansion and Corporate Business Development, expert in Health and Specialty Care medicine. She supports Pharma/Biotech Executives to develop their growth strategy using innovative and tailor-made business models.
Melanie Martel also proposes a service of strategy business coaching, for individuals or teams with the aim to optimize the strategic planning process and ultimately significantly increase performance, using a structured method and validated tools.
Melanie Martel has founded Med&Terra Consulting where the two services of Consulting and Business coaching are fully integrated in an holistic approach linking Strategy, Implementation and People. Personalized support, close collaboration are key success factors.
Melanie Martel vision is on the 4 axes of health innovation: Prediction, Prevention, Personalization and Participation as well as durable health.
Pharmacist trained in Corporate Strategy and Marketing, Melanie regularly update her skills. She also uses her international experience acquired in Australia, Europe and Africa working for Big-Pharma (Pfizer, Abbvie, UCB).
Her values put human and patient at the center of the health sector ecosystem. Her credo is ‘Ethical, Healthy and Durable while Economically Viable’.
• Global Business Strategy
• International Launches
• Business Development, In-licensing opportunities, Due diligences
• Life cycle management (R&D, pre-launch, launch, mature, loss of exclusivity)
• Market Access and Pricing strategy
• Strategic and Operational Marketing
• Profit Center Management (P&L)
• Lifescience & Specialty Care (Virology, Rare Diseases, Oncology, NeuroSciences)
• Pharma, Biotech
Countries and regions:
Associate product manager - hiv/aids (france)
GlaxoSmithkline , Marly le roi cedex - CDD
De Juin 2001 à Décembre 2001
Develop support material for HIV/AIDS portfolio: patient material, support material for pharmacists, physicians in order to enhance patients quality of life.
Manage relationships with patient support groups.
Master Intelligence Marketing - HEC Paris
HEC Paris - Marketing
2000 à 2001
Français - Langue maternelle
Anglais - Courant
- Santé & Bien-être
- Psychologie Positive
- Médecines Complémentaires
- Course à pied