MD

Mathieu

Marketing - Education - Retail - Training

mathieudupleix@yahoo.fr

Situation professionnelle

N'envisage pas de changer de poste actuellement

Souhait professionnel

Experience
Non renseigné
Rémuneration
Non renseigné

Résumé

Fort d’une expertise professionnelle allant du développement produit à la vente expérientielle de ce dernier.

Expériences professionnelles

International brand manager parfums

Christian Dior (Parfums) , Paris - CDI

De Juin 2011 à Septembre 2015

Created an implemented the marketing strategy of an exclusive line
Management of a temporary contract and an intern
• Defined breakthrough concepts (products, animations)
• Led the creation and development of the products and their 360 approach
• Oversaw marketing and distribution plans of the markets
• Ensured quality of execution / implementation

International fragrance trainer

Parfums Christian Dior , Paris - CDI

De Octobre 2015 à Aujourd'hui

Create and execute the international fragrance education strategy
• Create and deliver training programs in alignment with the brand strategy
• Educate to deliver a Dior Fragrance Experience to the customers
• Enhance the fragrance and selling skills of Dior Fragrance Ambassadors and Specialists

International product manager

COTY , Paris - CDI

De Septembre 2007 à Juin 2011

International Product Manager Bottega Veneta Parfums (2 years)
Created the perfume house of a premium brand
Management one assistant
• Defined the international strategy
• Developed the first fragrance and its 360
• Worked in close collaboration with the fashion house and the artistic director
• Managed the budget

International Product Manager Jette & Wolfgang Joop fragrances (2 years)
Contributed significantly to the strategic development of celebrity brands
Management of one intern
• Launched many product initiatives: new fragrances, flankers, limited editions, sets
• Created an animation plan based on the image of the celebrity

Formations complémentaires

Veterinary Doctorate

VETERINARY SURGERY SCHOOL - Medicine and surgery of small domestic animals

2000 à 2004

HEC Specialized Master

HEC - Marketing

2004 à 2005

Parcours officiels

HEC – Mastère Intelligence marketing

Langues

Anglais - Courant

Espagnol - Notions

Compétences

Marketing
Produit ou Service Luxe et haut de gamme
communication
Communication 360°
Parfums et cosmétiques
Digital
Education
formation
Formation marketing et ventes
training
Training management
parfum
Marketing / Communication
Chef de Produit