Mahmoud ELDEEB

As a leading ICT solutions provider ($100B), Huawei is dedicated to creating customer-centric innovation and strong partnerships. Huawei have established end-to-end capabilities and strengths across the carrier networks, enterprise, consumer, and cloud computing fields. Huawei products and solutions have been deployed in over 170 countries, serving more than one third of the world's population.

Salam Technology is a leading digital infrastructure systems integrator and technology solutions provider. Salam Technology specializes in IT, security, automation and telecommunications, Salam Technology provides cutting-edge technology solutions to help business clients maintain their competitive edge and be more innovative.

• Spearheaded merger of two business units (Omnix Qatar & Salam Technical Services) to establish Salam Technology, now valued at $200m, a subsidiary of Qatari conglomerate Salam International Investment.
• Responsible for strategic, financial, Net Profit, Cash flow, P&L, operational, technical planning and execution necessary to build a leading technology and systems integration firm within Qatar and the Middle East region, while supervising and mentoring an overall total staff of 530, spread across multiple functional units, with 9 senior manager and team leader report directly to me.
• Established new company philosophy & methodology to meet corporate objectives and align with market trends and forecasts.
• Developed new vision, mission, values and strategic plans for portfolio of companies, providing the foundation for technical and financial execution while building a strong business pipeline valued at over $850m.
Selected Achievements
• Directed company’s turnaround, including strong profitability within 9 months of takeover, averaging 17% YoY growth for 13 consecutive profitable years, with 43% ROCE, resulted in positive cash flow and generating $38m as an economic adding value to the shareholders (EVA).
• Repeatedly, overachieved set budget, goals and KPIs
• Led organization through a major restructuring (Value Creation Plan), which tripled company valuation from $60m (2011) to $182m (2016) while creating new revenue through new product and service offerings.
• Won a bid for the single largest technology integration project ever negotiated within the Middle East at $380m. (2016)
• Strategically positioned the company for a potential acquisition by telecom giant Ooredoo Group, with a confirm valuation of $200m (2016-2017)
• Implemented ISO 9001:2008, 27001 and 14001 to counteract deficiencies, improving productivity and profitability.
• Attracted new business, implemented operational efficiencies, standardized processes, and introduced automated tools to increase gross margins by 13%, reduce operating expenses by 21.5%, and improve market share by 18%.
• Effectively contributed to the overall group topline & bottom-line by 18% & 22% respectively
• Spearheaded new office automation BU by negotiating strategic joint venture with Canon, Inc., resulting in a net free cash income increase of $8m. (2014)
• Introduced over 8 JVs to augment and accelerate growth.

Board Member | Augmented Growth & JVs
Successfully, established 8 newly JVs, that diversified the portfolio of Salam Technology within adjacent business, and I assumed a voting board member seat in the following JVs.

Recruited as a member of the IPG leadership team, focused on large-scale corporate customers, accountable for the regional balanced scorecard of revenue, margin, and market share metrics. Drove strategic growth plan for the Imaging & Printing Group (IPG) by developing a robust strategic business plan and performance management system. Directedly Manage a team of 8 sales, 6 technical leads, and 3 administrators across 11 countries. Managed a network of 23 direct partners (Tir-1) across the Gulf, Lebanon, Jordan, and Egypt. Sharply, enhanced indirect sales model, resulting in the generation of a steady revenue stream at a lower cost. Attended to the top 3 lighthouse clients and other large-scale corporate customers.

• Shortly, built a $280m healthy proven pipeline with a 70% closing rate.
• Overachieved targets for 3 consecutive halves by 23%, 36%, and 87% respectively.
• Won $115m of new hardware and consumables business while landing multi-million-dollar deals with leading telecom, petrochemical, and government organizations, including ARAMCO, Emirates Airlines, UAE Ministry of Education, and Etisalat.
• Managed a network of 23 direct partners (Tir-1) across the Gulf, Lebanon, Jordan, and Egypt; enhanced indirect sales model, resulting in the generation of a steady revenue stream at a lower cost.