photo de profil d'un membre

Guillaume

Chief Marketing Officer

Résumé

20 years of strategy, marketing and sales experience. Entrepreneur, I created a consulting company in strategy and marketing, and I am a partner in a Startup leader on its market. Customer focus and value creation. Entrepreneur - Intrapreneur - Leadership - General Management - Strategy - Business Model Transformation - Business Development - Marketing - Talent Management.

Expériences professionnelles

Partner

Smart Tribune , Paris - CDI

De Février 2020 à Aujourd'hui

One of the European leaders in Selfcare solutions, localised in Paris, Marseille and London.
You want to reduce the number of low added value requests from -25% to -40% and increase your conversion rate by + 20%? Selfcare Smart Tribune's solutions allow you to lower the first level requests, improve the subscription rate and increase sales calls.
• Increase the conversion rate: +20%
• Improve customer satisfaction, average score: +80%
• Lower the volume of course abandonments: -2% to -5%
• Reduce the number of requests with low added value: -25% to -40%
• Make Google a new entry point to the FAQ (SEO)
• Manage the escalation of contacts (FAQ>Livechat>Mail>Phone)
• Contextualize questions / answers on your key pages

More than 140 companies trust us: Matmut, Boulanger, The Kooples, Total Direct Energie, Prisma Media, Meetic, Red Cross, Crédit Foncier, Crédit Mutuel Nord Europe. What about you ?
voir moins

Ceo founder

GJ Conseil , Cormeilles-en-parisis - Chef d'entreprise

De Janvier 2020 à Aujourd'hui

GJ Conseil is a strategy and marketing consulting company, founded by Guillaume JACQUES, HEC, after 20 years of experience in leadership positions in companies such as Sagem, Konica Minolta, Bosch Siemens Home Appliances, EBP Software and Sage Software.
Intervention on corporate strategy, business strategy or marketing, in many sectors. We have prestigious customers in France and UK.
voir moins

Vice president, marketing southern europe

Sage , La garenne-colombes

De Novembre 2017 à Février 2020

Chief marketing officer - board member

EBP Informatique , Rambouillet

De Août 2013 à Novembre 2017

Marketing director

BSH Bosch and Siemens Home Appliances Group , Saint-ouen

De Mai 2009 à Août 2013

Head of product manager and sales promotions

konica Minolta Business Solutions , Carrières-sur-seine

De Avril 2007 à Avril 2009

Product manager

konica Minolta Business Solutions , Carrières-sur-seine

De Novembre 2002 à Mars 2007

Sales engineer

Sagemcom , Rueil malmaison cedex

De Janvier 2001 à Octobre 2002

Formations complémentaires

Responsable Marketing

Wesford Business School - Marketing

1999 à 2000

Business School

Grenoble Ecole de Management - Business School, Marketing Manager

1998 à 1999

Associations

ADETEM

http://www.adetem.org

Membre

Parcours officiels

HEC – EMBA HEC

Langues

Anglais - Courant

Espagnol - Notions

Français - Langue maternelle

Russe - Notions

Compétences

stratégie marketing
communication
Digital
management
leadership
marketing mix
lancement de produits
stratégie produit
nouveaux concepts point de vente
Trade marketing
Events
EVENEMENTIEL
Vente B2B
Développement commercial
Direction Générale
Marketing
Stratégie
P&L

Centres d'intérêt

  • Music : Piano Travels : Europe
  • Tunisia
  • Martinique
  • Jamaica
  • Thailand
  • Japan
  • Brazil
  • Canada
  • USA