photo de profil d'un membre

François

B2B Marketing Director / Marketing Transformation Consultant

Résumé

Highly skilled leader in developing and implementing marketing and communications strategies. Strong credentials of marketing transformation in various sectors: telecommunications, IT and professional services. Successfully worked in the US, UK, Belgium, Netherlands and France.

Help CEOs and CMOs from B2B industries build marketing organizations (i.e. in-house vs. outsourced capabilities) that meet business goals. Steer companies through robust customer data, analytics and digital marketing.

Expériences professionnelles

Interim marketing strategy consultant

Verifile , Bedford

De Septembre 2018 à Janvier 2019

Interim marketing director

Capita Plc , London

De Février 2017 à Février 2018

Marketing director (contract)

MASTEK LTD , Reading

De Avril 2015 à Décembre 2016

Formations complémentaires

Diplôme d'Etudes Approfondies (DEA) de Chimie de la Pollution Atmosphérique & Physique de l'Environnement

Universite Paris 7 - Pollution Atmospherique

1990 à 1991

Postgraduate Degree, Hons

Licence et Maitrise de Chimie

Universite de Bordeaux 1 - Chimie

1988 à 1990

Master’s degree, Hons

Parcours officiels

HEC – Mastère Intelligence marketing

Langues

Français - Langue maternelle

Anglais - Courant

Allemand - Notions

Néerlandais - Notions

Espagnol - Notions

Compétences

leadership
B2B marketing
marketing transformation
marketing strategy
marketing operations
digital marketing
demand genertation
marketing communication
P&L management
go-to-market strategy
proposition development
Product marketing
field marketing
channel marketing
data, CRM & marketing automation
insights
social & digital
brand development
agency management
International

Centres d'intérêt

  • Climate change
  • air/soil/water pollution
  • waste recycling
  • sustainable development