• A NASA engineer turned into branding and consumer marketing specialist with significant experience in digital and e-commerce within the consumer-packaged goods, B2B and B2C environments.
• 15+ years steering design and execution of multi-year strategic plans within a matrix environment, leading teams across marketing, trade marketing, sales, digital, e-commerce, communications, PR, advertisers and agency partners.
• Serves as a strategic and conceptual thinker with a strong creative sense that excels in challenging and complex situations.
• Leads visioning and implementation of 360 marketing integration to feed into the growing trend for personalization and omni-channel.
• Background includes working, studying and living throughout Latin America, the US, and Europe, allowing for a global and diverse perspective of the evolving marketplace and in-depth cultural awareness.
• US Citizen. Languages: Spanish, English, French and Italian.
Vp global marketing
Moroccanoil , New york city
De Juillet 2010 à Aujourd'hui