photo de profil d'un membre

David

EXECUTIVE MARKETING STRATEGIST | SENIOR THOUGHT LEADER | GROWTH & EXPANSION MOTIVATOR

krzypow@yahoo.com

Résumé

• A NASA engineer turned into branding and consumer marketing specialist with significant experience in digital and e-commerce within the consumer-packaged goods, B2B and B2C environments.
• 15+ years steering design and execution of multi-year strategic plans within a matrix environment, leading teams across marketing, trade marketing, sales, digital, e-commerce, communications, PR, advertisers and agency partners.
• Serves as a strategic and conceptual thinker with a strong creative sense that excels in challenging and complex situations.
• Leads visioning and implementation of 360 marketing integration to feed into the growing trend for personalization and omni-channel.
• Background includes working, studying and living throughout Latin America, the US, and Europe, allowing for a global and diverse perspective of the evolving marketplace and in-depth cultural awareness.
• US Citizen. Languages: Spanish, English, French and Italian.

Expérience professionnelle

Vp global marketing

Moroccanoil , New york city

De Juillet 2010 à Aujourd'hui

Drive global strategy creation, innovation, campaign development, promotions, merchandising, new product marketing and positioning and customer engagement within the global client environment for 400+ employees and clients located throughout more than 60 countries. Steer omni-channel business development and growth expansion, with hands-on strategic and tactical experience in securing new opportunities and fostering existing partnerships. Create and deploy marketing operations, global product development and launch, marketing campaigns and retention strategy throughout cross-functional operations. Serve as an executive leader with focus on guiding expansion at the enterprise level. Builds product portfolios to meet complex market opportunities and simplify customer experiences.

Parcours officiels

HEC – MBA HEC